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HBR’s 10 Must Reads: The Essentials 哈佛商学院:要点书籍详细信息
- ISBN:9781422133446
- 作者:暂无作者
- 出版社:暂无出版社
- 出版时间:2010-08
- 页数:暂无页数
- 价格:155.90
- 纸张:胶版纸
- 装帧:平装
- 开本:16开
- 语言:未知
- 丛书:暂无丛书
- TAG:暂无
- 豆瓣评分:暂无豆瓣评分
内容简介:
Change is the one constant in business, and we must adapt or
face obsolescence. Yet certain challenges never go away. That's
what makes this book "must read." These are the 10 seminal articles
by management's most influential experts, on topics of perennial
concern to ambitious managers and leaders hungry for
inspiration--and ready to run with big ideas to accelerate their
own and their companies' success.
If you read nothing else - full stop - read:
Michael Porter on creating competitive advantage and distinguishing
your company from rivals
John Kotter on leading change through eight critical stages
Daniel Goleman on using emotional intelligence to maximize
performance
Peter Drucker on managing your career by evaluating your own
strengths and weaknesses
Clay Christensen on orchestrating innovation within established
organizations
Tom Davenport on using analytics to determine how to keep your
customers loyal
Robert Kaplan and David Norton on measuring your company's strategy
with the Balanced Scorecard
Rosabeth Moss Kanter on avoiding common mistakes when pushing
innovation forward
Ted Levitt on understanding who your customers are and what they
really want
C. K. Prahalad and Gary Hamel on identifying the unique, integrated
systems that support your strategy
书籍目录:
Table of Contents
Meeting the Challenge of Disruptive Change
Clayton M. Christensen, Michael Overdorf
Competing on Analytics
Thomas H. Davenport
Managing Oneself
Peter F. Drucker
What Makes a Leader?
Daniel Goleman
Putting the Balanced Scorecard to Work
Robert S. Kaplan, David P. Norton
Innovation: The Classic Traps
Rosabeth Moss Kanter
Leading Change: Why Transformation Efforts Fail
John P. Kotter
Marketing Myopia
Theodore Levitt
What Is Strategy?
Michael E. Porter
The Core Competence of the Corporation
C.K. Prahalad, Gary Hamel
About the Contributors
Index
作者介绍:
HBR's 10 Must Reads paperback series is the definitive
collection of books for new and experienced leaders alike. Leaders
looking for the inspiration that big ideas provide, both to
accelerate their own growth and that of their companies, should
look no further.
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在线阅读地址:HBR’s 10 Must Reads: The Essentials 哈佛商学院:要点在线阅读
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媒体评论
If you read nothing else, read these 10 articles from HBR's most
influential authors, covering the essential management topics.
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